January 11, 2022

Why your business should place an emphasis on building relationships

Every business in the world sells something. They sell goods or services in order to address a need or desire of a consumer, and to achieve a profit in the process (at the very least only to ensure its sustainability). Before the introduction of many modern technologies (the internet specifically), focussing solely on quality goods or services in order to make profit was the common thing to do. Business owners could often hard sell their goods/services without much thought about the long-term impact it would have – especially if they had a local monopoly on the goods/services they provided. Ever since the advent of the internet and parallel advancements in global infrastructure, focussing solely on making the buck without […]
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